Uk Sleepers SEO Case Study
UK Sleepers
This eCommerce site was originally a new startup in the mid-noughties. The UK sector leader now for several years and No. 1 on Google for its main product line "Railway Sleepers", the site has seen truly awesome growth. Most of its products are in relation to garden improvements, so it is a very seasonal business, as you can see from the graph. Still achieving huge sales growth, in the past few years, sales have more than doubled.
This ecommerce website project was commenced in 2007, and is one of several ecommerce websites we have designed, built and managed for our client. Now in its 3rd iteration, the site now has a fully responsive design and uses our proprietry ecommerce/CMS platform.
SEO was commenced immediately on launch along with a complimentary Adwords campaign, and this strategy has been in place ever since. The site was an immediate success and has grown steadily.
Google No 1 s 245
Top 5 Rankings (of 844 total) 518
Google No 1 for Main Search Phrase Railway Sleepers
Search Engine Optimisation (On-site and Off-site)
Search Engine Results Monitoring & Analysis
Competitor Analysis
Website Popularity Improvement
Content Marketing
Copywriting
Conversion Rate Optimisation (CRO)
Customer Journey and Website Usability Analysis (UI, UX, CX)
Advanced Analytics, Goal Setting and Continuous Improvement
Keyword Analysis
Results
Our SEO has gradually expanded to where we now monitor more than 880 search phrases, 572 of which are in Google top 10, with 245 No 1 positions.
Download Case StudyGet your FREE SEO Audit from Freetimers
Something holding back your website? Get in touch with one of our specialists today. We can provide you with a free website optimisation analysis.
Get your FREE SEO audit here!We use cookies to provide you with a better website experience. Close this popup to carry on browsing, or click here to find out more about cookies